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New training and solutions address compliance concerns and help advisors learn the most effective ways to use social media.
PORTLAND, OREGON (PRWEB) March 21, 2013
Marketing and social media strategy company, ShoeFitts Marketing, announced the launch of two new products this week tailored for the financial service industry incorporating social media into their businesses. The new products consist of a social media development package, “Ready, Set, Social,” and a training service, “Social Media Boot Camp.” ShoeFitts infuses marketing strategies with their knowledge of compliance issues and financial regulatory oversight to ease the concerns of financial professionals considering social media marketing.
“We live in a connected, digital economy where people can get whatever they want, whenever they want it in real-time,” said Sheri Fitts, Founder of ShoeFitts Marketing. “It is important for financial professionals to be able to communicate efficiently and take part in this connection. We leveraged our nearly 20 years of experience within the regulated space of financial services to create ‘Ready, Set, Social’ and the ‘Social Media Boot Camp’ to ensure all aspects of regulation and social media interaction are covered.”
ShoeFitts crafted these offerings to yield long-term results. “Ready, Set, Social” not only includes business profile creation for top social networks, but also ongoing resources such as social media policy templates, a customized “listening channel” and online training for all employees. Participants in the “Social Media Boot Camp” may join a six-week online program where in-depth webinars are combined with offline assignments to foster a deeper understanding of social media marketing. “Ready, Set, Social” costs $2500 per package while the “Social Media Boot Camp” costs $1200. The next Social Media Boot Camp begins April 25. Registration prior to March 29 results in a $200 discount.
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